$12.000+ Value per Month With a Single Article

In this case study, we’ll explore how we generated over $12,000 in recurring value per month for one of our clients through our proprietary SEO blogging and content marketing strategies. 

By creating high-quality, relevant content and optimizing it for search engines, Redakthor helped drive significant organic traffic to the client’s website, ultimately leading to increased sales and revenue. 

In this case study, we will analyze a single blog post that generates over 3,000 page views per month for a competitive keyword worth $16 per click on average.

We hope this case study will provide valuable insights and inspiration for any business looking to boost its online presence and success through effective content marketing and SEO tactics.

Keep in mind this case study analyzes a single article for a client subscribed to our medium blog writing pack (3 articles per week)

• Date posted: 19 May 2022
• Last month’s page views: 3,384
• Total unique page views since posting: 16,182
• Months until consistent page views: 2 months
• Avg cost per click (ads) for the main KW: $16.03 
• Avg value per month: $12,388
• Position for the main KW on Google: 5
• Avg time on page: 4 minutes

Client overview

The client is the go-to brand for all things tiny homes.  

They offer a range of products and services, including: 

• tiny house sales, 
• information on the best tiny homes on the market, 
• building plans and materials, 
• and consultation opportunities with experts in the field.

The challenge

Despite having a high domain authority, their website was not optimized for SEO, and they wanted to attract more relevant traffic. 

So they approached Redakthor in March 2022 to improve their search engine optimization (SEO) and attract more relevant traffic to their website.

The strategy

To increase the domain’s topical authority, we focused on writing in-depth, well-researched articles that cover specific topics in detail. 

This helped establish the site as an authority on those topics and improved the blog’s visibility and ranking on search engines.

To identify topics with medium to high search volume, we used premium keyword research tools like Ahrefs to help us understand how popular a particular topic is among searchers. 

We’ve also conducted manual checks on top of our premium tools to determine the strength of the competition and to find underserved topics that can’t be picked up by regular tools.

By targeting these types of topics, we ensure that the blog is building authority and has the potential to reach a wide audience and thus generate high levels of organic traffic.

In short, we implemented a blog growth strategy that focused on increasing domain and topical authority and wrote detailed articles about topics with medium to high search volume.

Let’s break down the process…

Step 1: Blog audit

Upon conducting a thorough blog audit, we discovered that the articles on the client’s website were not optimized for search engines, resulting in lower visibility and less organic search traffic. 

Additionally, the topics of the articles were found to be unrelated to the queries commonly made by users, which further hindered the website’s ability to attract relevant traffic. 

To address these issues, it was necessary to optimize the existing content for search engines and to align the topics with the interests and needs of the target audience. 

This would help to improve the website’s visibility, drive more organic traffic, and ultimately, achieve the client’s goals.

We audited the client’s target audience to understand who they are, their interests and needs, and how to better tailor their content to meet those needs. 

This helped us create more targeted, relevant articles for the client that resonates with their audience and achieve the desired results.

Step 2: Content strategy

We designed a content strategy with clusters of related topics to test different combinations and see which ones performed the best. 

Once a cluster was identified as successful, we focused on creating more content within that cluster to improve SEO further and attract more relevant traffic.

The results

Remember, this case study analyzes a single article for a client subscribed to our medium blog writing pack (3 articles per week).

The article was posted on 19 May 2022. So far, this single blog has generated 16,182 unique page views for a keyword worth $16 per click, averaging a monthly value of $12,388. 

It is worth noting that even though the article ranks in position number 5, it drives a considerable amount of traffic (3,000+ page views/month) and value ($12,000+ saved in ad spend/month).